Cipla's Digital Transformation Continues: Launches 2 Digital Education Platforms

In continuation to its commitment to patient-centricity & digitization, Cipla announces the launch of 2 digital assets one aimed at healthcare professionals & the other at patients – Ciplamed & Breathefree respectively.
Business Wire India
Breathefree Website
Nikhil Chopra, Head India Business
Cipla
Continuing Cipla's commitment towards patient centricity & Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions & outcomes
Kiran Pai, Head Digital Marketing, Cipla,
Simplified content & great user interface is the hallmark of new age digital education platforms & we have tried to do just that with Ciplamed & breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment."
Dr Jaideep Gogaty, Chief Medical Officer, Cipla
Cipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and Breathefree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format.
About Cipla Ltd.

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