'Women Must Be Bold but Cautious'

Published: 08th March 2015 06:05 AM  |   Last Updated: 08th March 2015 06:05 AM   |  A+A-

‘Women Must

HYDERABAD: The first and foremost thing for a woman to succeed in her entrepreneurial pursuits is to have a good network, deputy commissioner of police (Malkajgiri) Rama Rajeswari has said.

Addressing a gathering of women entrepreneurs at the Women’s Day Celebrations hosted by the Confederation of Women Entrepreneurs (COWE) India here on Saturday, the police officer said, “Networking helps for a working woman. From my experience, whatever little opportunities I get, I try to forward it to my colleagues as well,” she said.

The officer, who is behind the SHE Teams, appealed to women to be bolder and cautious. Citing some examples of the rural women she encountered while serving in the rural areas, during the initial years of her career, Rama Rajeswari called upon urban women to be the changing agents of  society. “We are still in the old feudal setup where the woman are seen as mere objects and we need to get out of that,” she said.  City-based fashion designer Shilpa Reddy, who was named the brand ambassador of COWE, said women need to have a balanced life and should give time and space for themselves. “Women do face a number of hurdles socially and psychologically to become entrepreneurs. However, in a rush to fight for her rights, a woman should never forget her basic nature of being a nurturer, supporter and educator,” she said. 

As part of the the celebration, a panel discussion on the Market Linkages and Networking was held where representatives from different organisations such as Larsen and Toubro, Amazon and National Small Industries Corporation spoke about various business opportunities available to entrepreneurs. Sanjay Kapoor, head of corporate communications of L&T Metro Rail, explained about the sales and advertising options available to small enterprises at the newly constructed metro stations. “Women entrepreneurs should definitely look into taking up stalls at metro stations and increase their business prospects,” he said.

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