HYDERABAD: Popular jewellery brand Tanishq launched Rivaah Diamond Wedding Jewellery collection for the quintessential Indian bride. This wedding season, the evolving taste of the brides is pulling them towards diamond jewellery for their special day and the brand aims to offer a variety of choices with this collection.
A variety of chokers, gulubands and harams sets are available across all stores. Jewellery from Rivaah begins at `1 lakh.Sharing his thoughts on the launch of the latest collection, Sandeep Kulhalli, Senior Vice President, retail and marketing, says, “We realised that weddings are not limited to buying gold anymore and with the changing tastes and preferences of the modern Indian bride, we felt the need to introduce this segment and offer brides a collection of diamond jewellery to choose from. This new offering has the best–in–class design direction and marks the beginning of a new journey for not just the bride, but our brand too.”Rivaah Diamond Wedding Jewellery Collection will be available across the brand’s large and expanding retail network, which is currently present across 228 stores.