KOCHI: The Kerala government is all set to roll out the red carpet for industry leaders and investors as ‘Ascend 2019’ gets under way here on Monday to showcase a series of industry-friendly initiatives that would make the state a front-ranking investment destination and empower entrepreneurs to launch their enterprises in a speedy and hassle-free manner.
Chief Minister Pinarayi Vijayan will kickstart the proceedings by releasing the ‘Invest Kerala Guide’ – a compendium of administrative and policy reforms -- at the inaugural session of the event in the morning. It will be a ready reckoner on the immense business opportunities in the state and simplified procedures and protocol in making investment.
The objective behind the launch of Ascend 2019 is to bring into focus governance that is simplified, efficient and transparent and facilitates business and investments by clipping a plethora of irksome bureaucratic procedures. It is to be attended by Chief Ministers, Ministers from various States, Bureaucrats, Entrepreneurs, Investors, Policy Administrators and National and International Delegates.
Kerala, which ranks second in the Investment Climate Index, aims to build sustainable industrial infrastructure with an eco-friendly and sustainable model that helps in the production of long-term employment opportunities at globally acceptable wages. Industries Minister E P Jayarajan will launch the “Invest Kerala Portal”, which is designed to improve the investment ecosystem of the state and help entrepreneurs from India and abroad to set up a wide array of enterprises and conduct business in a congenial environment.
Minister for Local Self Governments A C Moideen will deliver a special address for a session titled ‘Operationalising Ease of Doing Business through LSGIs’. He will also launch IBPMS (Intelligent Building Plan Management System). The event will have plenary addresses, panel discussions, break-out sessions and presentations on some of the best practices under the ease of doing business initiatives.
In a determined bid to inject transparency to facilitate setting up of enterprises by entrepreneurs from India and abroad, the state government has developed K-SWIFT (Kerala Single Window Interface for Fast, Transparent Clearances), Common Application Form (CAF) and IBPMS. KSWIFT, an online clearance mechanism, has been developed to simplify and speed up issuance of clearances from Departments / Agencies for launching enterprises in the state. These cutting-edge software applications will be on display at the conclave.
A session on ‘Ease of Doing Business-sharing of best practices’ will be chaired by Shailendra Singh, Additional Secretary, DIPP.
A premier business event
The day-long meet at Kochi will display the landmark administrative and policy reforms that have considerably improved Ease of Doing Business in Kerala and raised its profile among both industry leaders and young entrepreneurs for setting up their shops.