Warner Bros. to Make Chinese-language Films in HK Venture

Hollywood studios have been increasingly chasing the rapidly growing Chinese market as domestic box office receipts fall.

Published: 20th September 2015 05:41 PM  |   Last Updated: 20th September 2015 05:41 PM   |  A+A-

Ed Romano_Warner Bros

Warner Bros. Entertainment Vice Chairman Ed Romano. |File Photo: AFP

By AP

BEIJING: Hollywood studio Warner Bros. is teaming up with a Chinese investment company to produce a slate of Chinese-language movies for the international market.

Warner Bros. and China Media Capital announced their Hong Kong-based joint venture Sunday, two days before a state visit by Chinese President Xi Jinping to the United States is due to kick off.

Flagship Entertainment Group Ltd. will be 51 percent owned by a consortium led by China Media Capital and 49 percent owned by Warner Bros. It will produce films and distribute them internationally, and have offices in Beijing and Los Angeles.

Hollywood studios have been increasingly chasing the rapidly growing Chinese market as domestic box office receipts fall. Hollywood films are increasingly using Chinese actors and settings to try to appeal to the Chinese audience.

Stay up to date on all the latest Entertainment English news with The New Indian Express App. Download now
(Get the news that matters from New Indian Express on WhatsApp. Click this link and hit 'Click to Subscribe'. Follow the instructions after that.)

Comments

Disclaimer : We respect your thoughts and views! But we need to be judicious while moderating your comments. All the comments will be moderated by the newindianexpress.com editorial. Abstain from posting comments that are obscene, defamatory or inflammatory, and do not indulge in personal attacks. Try to avoid outside hyperlinks inside the comment. Help us delete comments that do not follow these guidelines.

The views expressed in comments published on newindianexpress.com are those of the comment writers alone. They do not represent the views or opinions of newindianexpress.com or its staff, nor do they represent the views or opinions of The New Indian Express Group, or any entity of, or affiliated with, The New Indian Express Group. newindianexpress.com reserves the right to take any or all comments down at any time.

flipboard facebook twitter whatsapp