Get sporty with kitty

Hello Kitty and Puma collaborate on a new, cute as buttons sportswear line
Get sporty with kitty

When two iconic brands come together, the result is bound to be magical. Kids’ brand, Hello Kitty, enjoys a huge influence in markets across the world, as does sportswear brand, Puma. Now, the two big names have collaborated on a new line of the cutest and coolest sneakers that made its debut earlier this month.

Bearing the moniker Puma X Hello Kitty For All Time, the sneaker, that comes in adult as well as kids’ sizes, has been launched just in time for Puma Suede’s 50th anniversary. A red and white classic suede sneaker patterned with Hello Kitty faces and bows, it’s the ideal casual shoe to jazz up an outfit.

In a press release about the new sneaker, Puma described the move as perfect for fans of every age. “Hello Kitty is for fans of all ages. Everything about the collection, from the red bow-toms to her milk bottle icon, pays homage to Hello Kitty, the little girl from London who loves fresh-baked cookies and Mama’s apple pie. Bold colors, cheeky graphics and fun, intricate details make this offering uniquely endearing.”

Besides the sneakers, also set for a launch are a T-shirt in white with the collaboration logo and a red hoodie that features the iconic Puma stripe on the shoulders and arms. There are also pants featuring Hello Kitty’s image, so you can truly wear an entire kitty-themed ensemble with all that Puma cool. And if accessories are your beat, you’ll love the backpack and gym sack and the cap with a red translucent bill.

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The New Indian Express
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