Sustainable Development

Depending on local craftsmen saves energy, money, prevents homogenisation and retains regional flavour.

Published: 02nd February 2014 12:00 AM  |   Last Updated: 28th February 2014 09:58 AM   |  A+A-

27deve.jpgThey understand the nuances of creating in conjunction, retaining, still, their incongruous autonomies. In 2006, these young design graduates were awarded scholarships by the Italian Chamber of Commerce to study Productive Service System Design at the Politecnico di Milano. They conceptualised their brand while in Italy and launched it in 2009. Today, one of their novel design concepts is ‘Zero-Kilometre’ . “The transportation of materials and skill from the place of production to the place of consumption increases its cost, is environmentally challenging, may even lead to a homogenisation of taste and a loss of a distinct local flavour,” they explain. So, they depend on craftsmen local to whichever part of the country they are in. They have thus engaged local artisans in styling the heritage wings at Lakshman Sagar Resort in Raipur, Rajasthan. The ecologically driven duo that has showcased at the Salone del Mobile in Milan and the Alchemy Festival in London, is particularly proud of their Katran Collection. This weaves together colourful cloth, a usual by-product of cloth mills, into a vivid array of chairs, lamps, bags and tables.


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