Amazon Canada sells Indian flag as doormats, Sushma directs action

A US-based website ( has also been in the dock for hurting religious sentiments of people as it sold lingerie with images of Hindu deities.

Published: 11th January 2017 08:23 PM  |   Last Updated: 12th January 2017 09:01 PM   |  A+A-

Amazon boxes are organized to be delivered in New York July 24, 2015. REUTERS/Eduardo Munoz

By Express News Service

NEW DELHI: External Affairs Minister Sushma Swaraj is not only helping out Indians in distress, she is also protecting India’s pride manifested through national symbols. On Wednesday she sought an unconditional apology from Amazon for selling Indian Flags as doormat or she said that the company’s officials will not be allowed entry in India.

The issue was brought to Swaraj’s notice by one of her followers, who tagged her with a screenshot of the company’s website selling “Indian Flag personalised” Welcome Doormats.

“Indian High Commission in Canada: This is unacceptable. Please take this up with Amazon at the highest level,” Swaraj tweeted in response.

Swaraj asked Amazon to tender unconditional apology and withdraw all products insulting the national flag immediately. “If this is not done forthwith we will not grant Indian Visa to any Amazon official. We will also rescind the Visas issued earlier,” Swaraj said in a sharply worded tweet. In a bid to capture the Indian market, Amazon had announced to invest an addition $ 3 billion in its Indian operations taking its total investment to $ 5 billion.

Swaraj, recuperating after a kidney transplant, has been keeping a tab on the needs of the Indians in distress across the globe through her twitter diplomacy.

This is not Amazon’s first brush with controversy and selling out products insensitive to Indian sentiments. The Fortune 500 Company founder claiming to offer “Earth’s Biggest Selection” has sold Doormats with Hindu deities like Ganesha and Shiva on it. Last year upset Hindus had taken up the case with the e-Commerce giant.

A US-based website ( has also been in the dock for hurting religious sentiments of people as it sold lingerie with images of Hindu deities.

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