The volume growth for the soap maker rose five per cent for the quarter, unchanged from the preceding three months, compared with a 10 per cent growth in the year-ago quarter.
Volume growth of consumer goods firms in the second quarter to be in low single digits, says Edelweiss Securities.
Virgin Plastic, is produced directly from the petrochemical feedstock, like natural gas or crude oil, which has never been used or processed before.
Further, agricultural distress owing to patchy monsoon and lower ramp-up of the PM-Kisan scheme are unlikely to reverse the deceleration in the rural economy.
Hindustan Unilever, Mondelez, ITC Ltd, Kelloggs, Dabur, Nestle, Mother Dairy have taken a pledge to manage plastic wastes better.
The immediate benefit is increased cash flows to corporate India that will be either channelised into debt reduction or incremental investments in increasing capacity.
Even categories with a high contribution of small packs such as shampoos, soaps, chips, biscuits, toothpaste have seen decline in sales compared to last year.
Notices have already been sent to some of the leading FMCG companies, after NAA received complaints from consumers.
'In the third quarter, a slight increase in prices will happen', Vinay Subramanyam, Head (marketing) of Britannia Industries told reporters here.
Rao stressed the need for food-processing units so as to help farmers get better prices for their products and get consumers to access to unadulterated and high-quality products.
Data from Bain & Company suggests that there will be nearly USD 2 trillion of incremental spend on affordable, mid-priced offerings by 2030.
Sunil Khaini, head of retail measurement services, Nielsen South Asia, pointed out that distress among smaller firms in the sector is a major contributor to the increasing number of exits.
The FMCG growth rate for the first half of 2019 is around 12 per cent, which is lower than the previous year's forecast of 13-14 per cent, the report by data analytics firm Nielsen said.
Main reasons behind big-ticket investments in the sector are innovation, technology-driven, better marketing understanding and a passion for market disruption.
This comes at a time when ITC aims to generate Rs 1 lakh crore sales by 2030 betting on its newer FMCG business.