Duster Rolls Out A Million
Four years after its launch, the Duster has turned out to be a resounding success. Combined worldwide productions of Renault- and Dacia-branded Dusters have already reached one million vehicles worldwide. The millionth Duster was made at Renault’s plant in Curitiba, Brazil, and will be delivered to a customer in the same country.
Duster is currently marketed in more than 100 countries and made in five factories across the world—Pitesti (Romania), Curitiba (Brazil), Envigado (Colombia), Moscow (Russia) and Chennai (India). Not only is Duster one of the driving forces behind the Renault Group’s international growth, but it has also emerged as the best-selling Renault model worldwide.
As Arnaud Deboeuf, the Renault Group’s Entry Programme Director, puts it: “Duster is a truly global success story... it is definitely a model that is winning us new customers.”
With Renault badging, the Duster has taken the Group forward in its international markets and is designed to meet the needs of customers, with the existence of a severe cold climate version for Russia, a flex-fuel version for Brazil and a right-hand drive version with a specific interior for India.
Total Duster sales continued to grow in 2013 to reach more than 376,000 units for the year.