OnePlus ties up with Redington India to expand offline network

The company has also partnered with large format retail chains to strengthen its offline presence. 

Published: 24th October 2019 12:05 PM  |   Last Updated: 24th October 2019 12:05 PM   |  A+A-

For representational purposes. (Photo | Twitter, OnePlus)

By Express News Service

NEW DELHI:  Chinese handset maker OnePlus on Wednesday partnered with mobility distributor Redington (India) to strengthen its offline retail network across the country, with a major focus on tier 2 cities and beyond. OnePlus, which is about to take its total store count to 35 by the end of December, aims to operate 100 new experience stores across top 50 cities by 2020.

“Offline expansion with exclusive brand outlets is a major focus area. As India continues to be a significant market for us, we are keen to partner with the best of market players who share a similar global vision to bring the top-notch international quality of service to our customers,” said Vikas Agarwal, general manager, OnePlus India.

The tie-up with Redington, a key distribution partner for tech giants like Apple and Google with wide distribution presence across the country, will enable customers to buy OnePlus across offline stores across the north and north-east regions, he added. As of now, India is OnePlus’ pilot market for all offline expansion. The company has also partnered with large format retail chains to strengthen its offline presence. 


Disclaimer : We respect your thoughts and views! But we need to be judicious while moderating your comments. All the comments will be moderated by the editorial. Abstain from posting comments that are obscene, defamatory or inflammatory, and do not indulge in personal attacks. Try to avoid outside hyperlinks inside the comment. Help us delete comments that do not follow these guidelines.

The views expressed in comments published on are those of the comment writers alone. They do not represent the views or opinions of or its staff, nor do they represent the views or opinions of The New Indian Express Group, or any entity of, or affiliated with, The New Indian Express Group. reserves the right to take any or all comments down at any time.

flipboard facebook twitter whatsapp