BANGALORE: Arena Animation is the Animation & Multimedia education brand of Aptech. Through its wide network of centres, Arena Animation has successfully prepared more than 250,000 students for creative careers in these high-growth areas. B S Srinivas, Director of the Malleswaram and Rajajinagar center which has contributed about 10,000 animators speaks to City Express about their programmes and future plans.
What is the USP of your organisation?
The institution’s philosophy has been to develop qualities through not just classroom/lab teaching and learning but also through participation in co-curricular activities. We have a vibrant and talented student community comprising students from all parts of the country, who are actively involved in seminars, competitions, workshops, student tours and so on. These activities provide opportunities for them to apply concepts, framework, tools and techniques to real life situations, develop their skills in inter-personal communication, teamwork and organisational leadership.
What is the mission of your organisation?
Our programmes and activities are guided by our vision, mission and core values. The mission of the institution has always been and will be to develop innovative and talented future animators capable of managing change and transformation in a globally competitive environment and to advance the theory and practice of animation.
With the animation industry showing lot of promise in the years to come, it is the responsibility of institutions like us to deliver global standards of education to aspiring animators.
Being a premier animation education institution, we continuously strive to remain at the cutting edge of technology in the various areas of multimedia and animation and provide the world with excellent animators.
What are the main courses offered by Arena?
Arena Animation offers courses planned in consultation with the animation industry which includes animation, multimedia, web designing and gaming. We also offer University Diploma courses & quick short-term courses for those who wish to learn one or more software/ technology. Arena Animation facilitates easy education loans for its students. Arena places great emphasis on providing world-class education.
VFX has picked up of late and the recently launched bachelor degree programme in VFX and animation is also showing a lot potential.
What are the main courses offered by you and how is it relevant to the industry?
Apart from the degree programme, the Arena Animation International programme and the diploma in animation engineering programme are the main courses offered us. We ensure that the curriculum for all courses fits the needs of the global animation industry.
Our curriculum provides high-quality learning aids - including books & CDs - to students & faculty. These are developed specially by Arena.
We also undertake regular training & certification of teachers to ensure that they are able to handle even advanced topics. Support classroom teaching with assignments, workshops & guided projects are also ensured.
We conduct special events such as Creative Minds, to encourage student-industry interaction. Experts from the animation industry are invited to speak to students & discuss their questions on a one-on-one basis. This gives a practical aspect to the students.
How strong is your placement mechanism?
Arena assists students in getting job placements on successful completion of their courses. The Academy also provides recruitment assistance to studios & companies.
Students are short-listed based on the organisation’s requirement.
Arena conducts regular Creative Minds events, thus ensuring that students get adequate exposure to the industry. Talks & discussions by industry experts are also organised from time-to-time. Job fairs & campus recruitments are conducted to help studios & companies find the best Arena students to fill their vacancies.
All this helps students find appropriate jobs in the animation, multimedia & gaming industry while also helping save companies’ recruitment costs. Today it has become very important to give them the right direction and make them fit to meet the increasing demands of the society and we are heading towards that. Our students have been making waves all around the world with their success stories.