STOCK MARKET BSE NSE

Celebrating the tradition of India

A peek into Sandhya Mendonca’s newly launched coffee table book Best Of India

Published: 16th October 2012 11:30 AM  |   Last Updated: 16th October 2012 11:30 AM   |  A+A-

Prathibha-Prahlad

A bunch of book enthusiasts gathered in a popular book store in the city to take the international BEST OF series forward. Best Of India, an International Business atlas and coffee table book, edited by journalist Sandhya Mendonca was launched recently. With an aesthetic blend of beautiful photographs and cogent text, the book celebrates the rich tradition of our country.

This elegant copper embossed coffee table book highlights the cultural and economic dynamism of India.

Ashok Soota, CEO, Happiest Minds Technologies released the book and the guests of honour were S G Vasudev, Prasad Bidapa and Prathibha Prahlad.

Speaking at the occasion Sandhya Mendonca said, “The book examines the various qualities that contribute to the success of homegrown Indian companies, visionary leadership, focus on innovation, knowledge-driven systems, agility, value for people, customers and partner’s customers.

It also celebrates the success of sustainable companies and business models and looks to offer inspiration through the individual philosophies that power their growth.”

After the book was launched the mike was passed around and beautiful thoughts were expressed by the guests. “The Best of India book is like a breath of fresh air. In an age of cynicism in which we are bombarded with so much negativity, it is a pleasant change to have a publication which focuses on positivity and success stories,” said Ashok Soota.

Prasad Bidapa, fashion designer said, “Sandhya has done a wonderful job. This is a book we would put in a time capsule and tell our children about it. In this book she has captured the essence of India. In fact, the book celebrates Indian tradition.”

 



Comments

Disclaimer : We respect your thoughts and views! But we need to be judicious while moderating your comments. All the comments will be moderated by the newindianexpress.com editorial. Abstain from posting comments that are obscene, defamatory or inflammatory, and do not indulge in personal attacks. Try to avoid outside hyperlinks inside the comment. Help us delete comments that do not follow these guidelines.

The views expressed in comments published on newindianexpress.com are those of the comment writers alone. They do not represent the views or opinions of newindianexpress.com or its staff, nor do they represent the views or opinions of The New Indian Express Group, or any entity of, or affiliated with, The New Indian Express Group. newindianexpress.com reserves the right to take any or all comments down at any time.

flipboard facebook twitter whatsapp