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Campaigns Galore as Polls Near

The upcoming Lok Sabha elections are generating a lot of interest. Even as the Election Commission is carrying out its regular voter awareness campaigns, many others have joined in to convince people to vote on April 17.

Published: 08th April 2014 08:24 AM  |   Last Updated: 08th April 2014 08:24 AM   |  A+A-

The upcoming Lok Sabha elections are generating a lot of interest. Even as the Election Commission is carrying out its regular voter awareness campaigns, many others have joined in to convince people to vote on April 17.

Students and teachers at Surana College have started a campaign with Young Indians, smartvote.in and B.PAC in order to motivate students to vote.

Termed ‘I Will Vote’ campaign, 18 volunteers and two teachers have managed to register 200 pledges from students through a drum jam in Freedom Park, talks in classrooms on the importance of voting and painting exhibitions. The principal has given the vounteers permission to skip classes in the last few days.

Another campaign attracting eyeballs across the city is advertisement hoardings reminding people to vote. The ‘You vote, You decide’ campaign is the brainchild of city-based designer Tania Singh Khosla.

Bold yellow and black banners asking people to vote have become part of the cityscape in the past few weeks.

The banners carry slogans like ‘Can India give more?’ in bright colors.

“Our attempt is to make people sit and take notice of a simple but powerful thought. We are all deeply concerned about the future of India and each one of us is empowered to decide that future through our vote. We should celebrate this privilege,” Khosla said.

The campaign has led to many leading real estate developers in the city giving up space in their hoardings to carry this message. Now, over 90 billboards in the city carry the You Vote, You Decide message. To donate space for the campaign, write to info@tsk-design.com

In the buildup to the elections, Child Rights and You (CRY), a non-profit NGO, has been campaigning since last November to get people to ask their politicians to include child rights in the manifestos. CRY, in association with several city colleges, has held several events to get pledges from the public.

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