Discounts Draw Customers to Automobile Showrooms

This festival season, car dealers offer deals that save you up to `89,000 on showroom prices

Published: 24th September 2014 06:04 AM  |   Last Updated: 24th September 2014 06:04 AM   |  A+A-


BANGALORE: Car dealerships are offering big deals and discounts to cash in on festival sales this year.

City Express spoke to dealers across the city to find out what customers can look out for.

Syed Hassan Shah, manager at a Volkswagen showroom on Magrath Road, said, "This season, we have the Vento Comfortline (petrol and diesel) on sale. Customers can get discounts of up to Rs 1 lakh on the model."

The year-end is when customers benefit most from deals, even if there aren't straight-out discounts on the latest models.

"We already have about a 15 per cent increase this month in the number of customers stepping in," he said.

Scoda's new variant of Rapid Ambition Plus  (diesel) with alloy wheels is also being promoted aggressively. Says Naveen Kumar, who heads the sales team of Vinayak Cars, Sadashivanagar, "Last month, when the season began, we were offering a discount on petrol car. Now we have an offer for our diesel models."

According to him, customers who choose to buy now would end up saving about Rs 89,000 on showroom prices. He adds that the sales are likely to remain high — about 15 per cent more than the rest of the year — till December.

"We usually see a slump from January to March and again in June," he says.

"We also have scratch cards, by which people can win up to Rs 1 crore on delivery," he says. "The crowd has started, but festivals of different religions are spread across these few months. So more people will trickle in, depending on their faith," Alvesh A, sales team head at Bimal, dealers in Maruti cars says.


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