From Madonna’s iconic Indian phase to Gaurav Gupta’s red carpet moment, Indian fashion has come a long way. Shimmering fabrics, detailed hand embroidery and vibrant colours are just some of the elements that are taking Indian fashion to the international stage. One of the most exciting Indian fashion elements that has been re-styled and re-branded recently is The Great Indian Jutti. The desi juttis have now become bespoke, unique, quirky and super trendy. Modern juttis are an artist’s canvas, a statement piece, unifying styles and arts from all over the country. To celebrate this trend, we’ve picked some of the upcoming jutti manufactures in India and Pakistan that blew us away.
As the name suggests, Heiress Delight’s juttis will make you feel like royalty with their pearls, gold and silver hues! This brand is very elegantly trying to revive a lost art of craftsmanship and embroidery with real gold thread and intricate designs. Their eloquently hand woven jutti adorned with golden ghungroos is perfect for a quasi- royal look.They even have graceful khadi juttis, phulkari juttis and block-printing, epitomising the sub-continent’s rich culture.
Check them out at www.facebook.com/pages/Heiress-D light/1436928439951454
The super stylish Amreen Kaur from Jutti Choo told us that the brand’s name is inspired by the choo noise that pure leather Punjabi juttis make, and of course it doesn’t hurt to sound like India’s answer to Jimmy Choo! Amreen’s juttis are hand crafted and designed specially to be in trend with current fashions. Jutti Choo takes traditional juttis and makes them perfect for everyday wear, with their gorgeous floral designs and pastel colours. Wear these juttis to add glamour and panache to your daily outfits.
Check them out at https://www.facebook.com/JuttiChooByAmreen.n.sushant
We start with our favourite from across the border. Chapter 13’s juttis are completely hand made in leather by local artisans, but have an element of fusion. While their emphasis is on hand work, including embroidery, sticker work and hand-paint, they have taken inspiration from all over the world. They even did a dreamy 'Soothing Hue of Victorian Era' collection. We are crushing on their trendy Gul-e-Glulabi jutti made with sequinned fabric and a handmade resham thread knotted flower attached to it!
Check them out at www.facebook.com/Chaptr13
The creative Sana Hayer has put in a lot of heart in her brand Panna Doriyaa. Panna means the upper part of the jutti where the embroidery is done and Doriyaa comes from the word dori. Sana wanted to create funky juttis which can be paired with both ethnic and western outfits. Her leather juttis are made with rich fabrics, brocade and come in bright colours. We loved that these are super comfy, with an extra layer of cushion inside to ensure that they never bite!
Check them out at https://www.facebook.com/pannadoriyaa
Pastels and Pop
The Chhabra sisters from Bengaluru are working to re-familiarise us with the jutti. And they’re doing it in style!
They’ve given juttis a modern twist, so that they complement not just elegant ethnic attire, but also jeans and dresses. Their traditional range has intricate embroidery, pearls, zardosi, zari, silk threads, zircons, sequins and kat-dana. Not to forget the pop in the brand, they also have gorgeous floral and abstract prints. Check them out at https://www.facebook.com/pastelsandpop
Article courtesy Eazelly.com and Facebook.com/Eazelly