Raju Achary’s little hole-in-the-wall corner shop is on one of the busiest bylanes of Commercial Street and holds its own against the other shops in and around this busy intersection. Achary has been in the jewellery business his entire life and took over from his father. The shop itself has been around for over 40 years and is extremely popular with young girls, college students and all those who have a fascination for interesting nose and ear studs. Regarded as the best shop in the Jewellery Street for nose pins, rings, studs and earrings, it might not be much to look at, but its price point and collection surely lives up to expectations. Always on the search for interesting nose pins and rings, I was overjoyed to discover a shop which actually specializes in them. Achary’s collection of nose pins is varied, multi-coloured and comes in a host of shapes, sizes and designs. In fact, he stocks everything that a person with a nose piercing might want, be it be a simple stud, nose pins with colourful stones, intricate designs. There are also birthstones as well as rings that come in various colours and sizes. The shop also has a huge earring collection although his speciality is tops, studs and rings rather than danglers. The earrings come in metallic shades as well as bright pop colours. Achary seems to have his finger on the pulse of youth fashion trends and stocks everything from traditional pins in sterling silver to neon rings. And the best part of his shop is its extremely low pricing. Nose studs start from as low as Rs 50.
Originally, the shop was where you could get your ears and nose pierced, but he slowly put together his trademark collection after sourcing it from jewellers in Rajasthan. The shop continues to do piercings and there always seems to be a queue of people waiting for their turn. The owner says it is a convenient method as you can choose your accessory and then get a suitable piercing. While the USP of the store is its huge collection and price, its accommodating owner is also an asset. Should you fancy wearing a earring as a nose pin, he will readily break the pair for you and charge you for only one! So the next time you are looking for a nose accessory, make your way to B Raju Achary, # no 22, Jewellery Street. You can ask Achary at 9916363312 for directions.