'New Media Facilitate 2-way Conversation'

Published: 15th February 2016 01:08 PM  |   Last Updated: 15th February 2016 01:08 PM   |  A+A-

CHENNAI: Twitter is a valuable source of information in this day and age especially as it helps create conversations with the end readers,” said Usha Rani, professor, Department of Communication and Journalism, University of Mysore. She was presenting a paper during a seminar on ‘Implications and Influences of New Media Technologies on Journalism’ held at MOP College for Women on Friday.

Describing the transition of information from being provided by traditional media like print, TV and radio to one being uploaded on online services (internet), she said both television and print had learnt to complement one another on how news was being disseminated to the readers. “New media is going to emerge ahead of traditional media as the former is able to facilitate conversations about changing society. Internet is able to bring about activism towards social and political causes.” She said that social media broke the stereotype which surrounded traditional media as being a machinery for government control of information.

“Social media has emerged as the newspaper of today giving news, opinions and content in the electronic form to the current generation,” she added. Sarita Ravindranath, editor,, said, “The impact that digital journalism has can be summed up in just one word: change,” she said. The two-day meet saw the presentation of over 17 papers.


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