Always on Sale

Published: 19th May 2015 06:04 AM  |   Last Updated: 19th May 2015 06:04 AM   |  A+A-


Imagine an online store, which houses designer creations, always on sale. website, brainchild of siblings Teena Ahuja Kapoor, Tarun Ahuja and Meenakshi Kuwadekar, showcases the work of some of the leading designers from India including Falguni and Shane Peacock, Gaurav Gupta, Pria Kataria Puri and Nisha Lulla along with jewellery brands like Renu Oberoi, Isharya and House of Chic. “The concept behind was to help the designers reach out to a larger market and help the shoppers get something they have always desired at a price they can afford,” Teena, founder of, said.

“I wanted to bring together celebrated designers and upcoming talent, choose their signature prêt-a-porter, make it affordable and have some fun while doing it. is the online avatar of this idea ‘High-end designer wear - always on sale!’ So why wait for seasonal or annual Sales? Why not a website that’s always on sale,” she added.

A shopper can save anywhere from 20 to 60 percent at

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