Trailblazer : the Tech Route

Published: 31st October 2015 06:09 AM  |   Last Updated: 31st October 2015 06:09 AM   |  A+A-


HYDERABAD: General Motors (GM) has chosen a new way to get more consumers for the SUV Trailblazer. GM will be taking bookings via Amazon India. Apart from the normal bookings at showrooms, the consumers will be able to place orders online by the end of October. “We found that many of our customers already refer to online platforms before buying a vehicle, especially in the premium segment. This will make the process more consumer-friendly,” Arvind Saxena, president and managing director, General Motors India, said. Customers can book their car by paying a nominal amount on Amazon with an option of 100 per cent booking amount refund in case they change their minds. The bookings received online will be fulfilled by the nearest dealership. More details can be found at

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