THIRUVANANTHAPURAM: The ongoing three month campaign on eye health and prevention of blindness at Technopark is a joint venture by ‘Chakshumathi’ a charitable trust working for the empowerment of the blind along with Technopark.
The campaign which began on April 2 as part of the World Prevention of Blindness Week is designed to have a personal interaction with the staff at various IT firms in Technopark. The campaign slogan conveys the message to people that ‘It is never too early to visit an Ophthalmologist’.
It is an initiative designed to spread awareness and comprehensive information on eye protection and on how they can be taken care of in a healthy manner for a better life, both personally and in the professional fields. As a part of the campaign 30,000 employees at Technopark are to be enlightened on how the eyes can be protected naturally.
Ram Kamal, the Managing Trustee of Chakshumathi, says, “recent studies have shown that screen dependency is taking a high toll on eye health, especially among the employees in the IT sector.” The campaign intends to spread awareness about the precautions to avoid such wear and tear.
It has been proved over the ages that the best natural remedies for protecting one’s eye sight in best condition is by having enough rest, eye exercises and a healthy diet. But the modern lifestyle does not allow a long lifespan for a healthy pair of eyes. Says Ram, “most people know what is good for the eyes, but still ignore the reality and finally ends up with poor eyesight prematurely. The misleading advertisements create the notion hat a damaged eye, like any other organ, can be retrieved with money.”
The camp will have group exercises, corporate sessions and a comprehensive eye check-up for those who are in need. An awareness kit is also being distributed at this camp.
“This awareness programme will make a big difference in the eye health scenario of the techies and their families,” says Ram. The campaign, conducted on an extensive level, will also be covering other Infoparks and techno cities in the State.