After the 'Hotline Bling' memes, another Drake song has caught on as teenagers have taken on to dance to the single from a moving car.
On July 10th Drake released 'In My Feelings' from his new album 'Scorpion'. The song, which is apparently about his first girlfriend Keke, went viral when Instagram star 'TheShiggyShow' posted a video of himself dancing on the streets to this song.
(Video | Shiggy Show)
A few days later Odell Beckham Jr, a National Football League star from the US, stepped out of his stationary car to groove.
(Video | DreTV)
It is still unknown how it began to involve getting out of a moving car and dancing.
How it's done
Even though the original video didn't involve a vehicle, the challenge evolved to one where the dancer must step outside the car. While some of the participants are shotgun passengers, there are few who leave their cars in a slow drive mode while dancing alongside. The first part of the chorus lasts around 30 seconds, which means the car remains without a driver for that period of time.
People get hurt
Some dancers are successful with their moves. But others hit poles, fall down and also pose a potential risk to road accidents. There are even compilations mocking these failed videos.
(Video | Youtube/Nik V.)
Police warnings
US: The National Transportation Safety Board
— NTSB (@NTSB) July 23, 2018
" target="_blank">took to Twitter to warn against the dance challenge and to reiterate on safe driving.
While Police Chief from Massachusetts talked about the danger of it to CBS News, police departments in Washington DC and Orlando post videos of their challenge, but beside their parked police cars.
JORDAN: Central Traffic Department Spokesperson in Jordan, stressed that “anyone caught doing it will be punished under a violation of the traffic law called reckless driving, and will have his or her car held in custody”. It was also announced that videos from Jordan showing the face and car number plate could be caught.
UAE: Arrest warrants have been issued against 3 social media personalities for performing the challenge.
The director of Abu Dhabi traffic said anyone caught performing the stunt will be punished “mercilessly”, as they disapprove of the adoption of such "foreign trends."
Other motorists caught could face up to 2,000 Dirhams in fines and have their car confiscated.
Celebrities follow
Hollywood actors Will Smith and Kevin Hart did their own versions of the dance. While Kevin danced safely on a stage, Will Smith climbed up the Chain Bridge in Budapest, Hungary, including a disclaimer in the caption saying: "Be smart, don’t attempt doing this under any circumstances."
(Video | Youtube/Bright Star)
The Instagrammer, who calls himself the 'creator of #DOTHESHIGGY dance challenge', took to Facebook on July 24th to request followers to dance safely.
Drake has made no comments on the safety concerns of this challenge.