The audio launch of Puthiator Ulagam Seivom was held at Kamal Theatre on Sunday. The movie, produced by Sri Teju Films, is about three children aged between 12 and 14 who try to correct the wrongdoings of their own father. The young actors who feature in the movie include those who became famous as singers in a TV reality show and a few others who are non-professional actors. The story, dialogue and screen play is by K S Nagarajan Raja. While the music has been scored by Pravin Saivi, the camera has been handled by Balaji Renga and Viswanathan. The shooting was reportedly done in and around Chennai so as to reduce cost.