Products, corporates, businesses and even leading banks adopt logos and symbols which are not only pleasant to look at but can be easily recognised and registered in our minds. Many of them adapt designs which are considered auspicious or harbinger of good energy. Does a design have an impact or is it just a myth?
Globally many leading corporate houses, banks and even television channels pay a lot of attention to the design and style of their corporate identities. Some work great and some look great but may not be supportive to the establishment.
Colours, shapes and their interactions are all based on the five elements and to make it even better, adapting the wonderful art of “Sigil” is said to be powerful. A sigil is a symbol created for a specific “magical purpose”. It is usually made up of a complex combination of several specific symbols or geometric figures each with a specific meaning or intent and together they form a design which at times may look a little weird, but this would not be the logo but a “secret activator” to the logo and the intention or thoughts. The word “sigil” is from the Latin sigillum, meaning a little seal or signet hence a sigil could be part of a logo design or an independent seal which can be used to activate good energy.
In simpler terms, sigils are graphic symbols that identify and represent spiritual energy so that each letter in the name gives rise to a particular part of the symbol. They are usually simple, two-dimensional abstract designs, and may be either black and white or coloured. The sigil is the design itself, not the surface or thing upon which it is drawn, painted or inscribed. It is employed to infuse specific power into an object or a positive intention.
There is an ancient form of “magic” which teaches you how to make your own personal sigil which can be updated for modern practitioners. The origin of the Zuan Kong Sigil is the magic square, what in Feng Shui is described as the Lo Shu square. This square unlocks wonderful secrets and is a significant cornerstone of interpreting all the charts of time dimension Feng Shui.
An example of a sigil is The Zuan Kong Sigil shown here. It is depicted diagonally and it is created by drawing straight lines through the Lo Shu Magic Square. The resulting symbol created looks like two super-imposed opposing triangles which are then dissected by a diagonal line that provides the joint base of both triangles. In Chinese Feng Shui, the triangle pointing upward is said to be Yang and the one facing down is Yin. The angle at which it is aligned 45 degrees has great significance and is believed to be the way to harness great wealth luck.
The sigil is extremely powerful in the current period and simply wearing the double inverted triangles is said to bring the powerful cosmic energies of the current period. Implied in this is great wealth, health and relationship luck. The sigil also protects the personal auras of those wearing or carrying the symbol. If you wish to increase your wealth luck, a sigil can be made specific to this and for increasing the education luck or romance luck, a specific sigil can be adapted.
(The writer is a master Feng Shui consultant and traditional vastu practitioner)