It’s not just the tax reforms that are currently being studied by the BJP to woo voters, but even out-of-the-box ideas especially those pertaining to women to have an edge over their political opponents, ahead of the Lok Sabha polls.
An innovative idea under study by the party is increasing the use of sanitary napkins by women. “According to WHO figures, sanitary napkins use by women in India was merely 12 per cent. The policy initiatives suggest to increase its usage to at least 50 percent by 2025,” a BJP source said.
“There are a huge number of housewives, with absolutely no avenues for employment. The party hopes to make them employment-ready by introducing a certification system wherein they can become employed in case of any eventuality,” the leader added.
The BJP has tasked its former president Nitin Gadkari to prepare a vision document that would talk about the party’s policies and strategy to address governance issues.
The other members in the team are Vinay Sahasrabuddhe, Prof Hari Babu and O P Kohli.
Similar initiatives in the non-formal sector include creating a certification system for people already involved in different trades, be it family-run artisanship, or even trades like auto mechanics.
These people could be given certificates to increase their employability.