After Selfie, Here Comes Cowfie to Raise Awareness About Cow

Published: 31st December 2015 12:46 PM  |   Last Updated: 31st December 2015 12:46 PM   |  A+A-


KOLKATA: In a bid to raise awareness about the importance of cow and horror of cow slaughter, an NGO in Kolkata has come up with a novel idea of organising a "selfie with a cow" contest in the city.

The 'cowfie' contest was started by "Go Seva Parivar", the NGO, during a month-long online campaign in November inviting people to post selfies with cows.

An official of the NGO told PTI that cow protection was not a religious or political issue, but backed by its scientific use.

"Every product from cow has its scientific value and need, whether it is urine or milk," the official explained.

Earlier, an NGO had organised a programmme of distributing cow milk for free to raise awareness against cow slaughter.

With a political slugfest being witnessed on the twin issues of cow slaughter and beef consumption in the country, the cowfie contest has gained relevance.

In Hinduism, cows are considered sacred and referred to as "mother cow".

According to the official, the contest and the campaign will educate people on the economic and medicinal benefits the cow produces, much more than what is gained from slaughtering a cow for beef.

The BJP-ruled states such as Maharashtra, Haryana and Rajasthan have enacted tough laws on cattle slaughter. In West Bengal, however, cow slaughter is not banned, nor is the consumption of beef.

Pictures ranging from kissing a cow to touching its feet and hugging a cow went viral on the Facebook page named "Go Seva Parivar".

Pictures with caption "Save cow, Save Mankind", "Gomata Sabki Mata" were seen on the Facebook page.

"If you can take a selfie with your mother, family members and pets, why can't you take a selfie with cow who are so useful for the mankind," goes a poser by a contestant.

Stay up to date on all the latest Nation news with The New Indian Express App. Download now
(Get the news that matters from New Indian Express on WhatsApp. Click this link and hit 'Click to Subscribe'. Follow the instructions after that.)


Disclaimer : We respect your thoughts and views! But we need to be judicious while moderating your comments. All the comments will be moderated by the editorial. Abstain from posting comments that are obscene, defamatory or inflammatory, and do not indulge in personal attacks. Try to avoid outside hyperlinks inside the comment. Help us delete comments that do not follow these guidelines.

The views expressed in comments published on are those of the comment writers alone. They do not represent the views or opinions of or its staff, nor do they represent the views or opinions of The New Indian Express Group, or any entity of, or affiliated with, The New Indian Express Group. reserves the right to take any or all comments down at any time.

flipboard facebook twitter whatsapp