Paid News Passe, it's Now Paid Views

A Mumbai-based firm has offered money to bloggers ahead of Assembly polls in TN for posting paid content.

Published: 08th April 2016 05:47 AM  |   Last Updated: 08th April 2016 09:30 PM   |  A+A-

“Here is an opportunity for getting paid for your blog. All you need is to copy paste the content and get paid weekly. This is a political campaign we are running where we provide facts and figures that features the existing government in Tamil Nadu.”

With the election campaign increasingly moving online to match the age of technology where a quarter of the electorate is under 30, can the dirty tricks experts be far behind? A Mumbai-based brand consultancy firm has entered the murky waters ahead of the Assembly poll in Tamil Nadu in search of digital daily-wagers who can take on the incumbent government by ‘playing around with facts and figures’.

Listen to the conversation between the reporter and the company official: