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Allocate 4 Percent for PR Department in Budget: PRSI

Published: 11th June 2015 06:00 AM  |   Last Updated: 11th June 2015 08:07 AM   |  A+A-

HYDERABAD:The Public Relations Society of India (PRSI) recommended to the state government to allocate 4 per cent of the state budget for Public Relations Department besides inducting a minister for the department.

The PRSI, after a through deliberations, submitted a report on government’s information and public relations machinery to accomplish Bangaru Telangana. The report suggested around 30 recommendations to the state government, a copy was handed over to state government’s media advisor KV Ramanachary at the Secretariat here on Wednesday.PRSI Hyderabad chapter chairman J Chennaiah and public relations voice editor CV Narasimha Reddy submitted the report to Ramanachary.

The other recommendations made by PRSI included change in the designation of I&PR Commissioner as Director General. “As the frequent transfers hamper the efficiency of the department the tenure of I&PR Commissioner may be fixed for three years,” the PRSI recommended to the government. The State I&PR department must have a research and evaluation division to study the impact of its publicity programmes and take the feedback from the public.

Speaking to reporters later, Ramanachary said that he would give a copy of the report to chief minister K Chandrasekhar Rao.



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