The Karnataka government on Friday decided to allow 100 per cent occupancy in cinemas and pubs from October in districts of the State.
The coronavirus pandemic had an overwhelming effect on the film industry as many film shoots and theatres across India were halted twice.
Nearly six months after the cinemas were closed down due to the second wave of Covid, theatre owners in the state are hopeful of resuming screening of movies by the end of this month.
The remaining 50 per cent of the theatres, especially in rural areas, will reopen only after new Tamil films are released.
Thirty years ago, in 1991, it was during an Onam season that one of the blockbusters of Malayalam cinema was released.
Many of the theatres are unable to offer any support to their employees due to a lack of revenue.
The CM has been apprised of the current situation and he is aware of the difficulties the producers are facing, Babu said.
The office-bearers of Film Exhibitors United Organisation of Kerala (FEOUK) said the theatre owners all over the state are facing a severe financial crunch owing to the lockdown.
Leading multiplex chains as PVR, Inox and Cinepolis have vaccinated their entire team and staff, hoping to win back viewers, besides lining up special offers and promotions.
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A government spokesperson said on Friday that Chief Minister Yogi Adityanath announced the relaxations in view of improving Covid situation in the state.
EIMPA while sending a letter to the CM also sought an audience with her to apprise of the situation faced by the exhibitors.
Cinemas across the state had resumed screenings barely three months ago with the popular second show commencing hardly a month ago.
With the state government planning to launch strict restrictions to check the rise in Covid-19 cases, theatre owners are keeping their fingers crossed.
Several actors including actors Puneeth Rajkumar, Yash, Rakshit Shetty, Duniya Viji took to their social media handles to condemn this order.
In the order to DMs, Divisional Commissioner Sanjeev Khirwar said areas where sero-surveillance was low should also be targeted with more intensive efforts.