ISTANBUL: Turkey's already limping tourism industry is suffering a fresh grievous blow afterthe latest in a series of attacks targeted at tourists claimed dozens of lives, analysts said Wednesday.
The suicide bombings at Istanbul's Ataturk airport -- which also left over 200 wounded -- come just weeks after Kurdish separatists issued a warning to travellers against visiting the country as they claimed responsibility for a June 7 car bombing.
For a destination which has sold itself to prospective visitors from abroad using its storied monuments -- especially sites like the Blue Mosque and Hagia Sophia church in the heart of Istanbul -- the explosions are economically devastating.
"This is very bad news for tourism and more generally for air travel. It's an attack that directly targeted travellers." said Jean-Pierre Mas, head of Frenchtravel agencies association Entreprises du Voyage.
Figures released by the Turkish tourism ministry showed that the month of May had already seen the worst drop-off in visits in 22 years, down 35 percent on 2015's figure.
This was also a result of a ban on Turkey travel for Russians, which was however lifted Wednesday.
Taleb Rifai, head of the UN's World Tourism Organization, said in a statement that the terror attack was evidence of a "global threat" facing the tourism sector.
In Tuesday's attacks bombers believed to be linked to the Islamic State jihadist group struck at the home of flag carrier Turkish Airlines and "the hub of thetourism industry," said Soner Cagaptay, director of the Turkey research programme at the Washington Institute.
It's Istanbul's "second most emblematic location after Taksim square," the analyst went on.
Turkish Airlines -- which in May posted a massive loss of $421 million for the first quarter of 2016 -- is "the only Turkish company known abroad", Cagaptay pointed out.
The conservative government of President Recep Tayyip Erdogan had hoped to make the 49-percent state-owned carrier a top-ten global player.
Adverts for the airline have been prominent at June's Euro 2016 football tournament in France as it seeks to woo passengers back aboard its fleet, one of the most modern in the world, in the wake of multiple bombings that have driven away business.
Tourist hotspots
2016 has seen a slew of mass killings in Turkey, several blamed on either Kurdistan Freedom Falcons (TAK) separatists or the Islamic State jihadist group.
Over the year to June almost 200 people have been killed and thousands wounded in bombings in Istanbul and Ankara.
A bombing against Istanbul's historic Sultanahmet square in January claimed the lives of 11 German tourists, while three Israelis and one Iranian died in a blast on the bustling Istiklal shopping street in March.
Both attacks were blamed on the Islamic State.
Meanwhile, February and March car bombings in Ankara claimed by TAK killed at least 63 people between them.
The result has been meltdown for an industry which ordinarily brings in close to 30 billion euros ($33.2 billion) in foreign currency each year.
Visitor figures from countries that usually send crowds of sun-seeking tourists, such as Germany and Britain, have been particularly weak.
Russia lifts ban
And almost 90 percent of the usual tally of Russian visitors have stayed away as Ankara and Moscow entered a war of words after Turkish forces downed a Russian warplane in November.
Russian President Vladimir Putin said on Wednesday he would lift travelrestrictions put in place after the incident as relations thawed between Ankara and Moscow.
But that's unlikely to do much to plug the gap created by Turkey's 23 percent plunge in tourist numbers over the first five months of the year.
In the face of the bombings, the government offered a few millions of euros in subsidies to the stricken tourism sector in spring.
June sees Turks preparing to embark on their long bayram holiday, when they often choose to travel.
And the summer sun and inviting turquoise seas ought to be drawing westerners in huge numbers as the season gets underway.
Instead, French travel expert Mas said he had already seen a 61 percent plummet in the number of people booking holidays in Turkey for this summer.
"That drop will inevitably worsen," he said.