10 Best Face Serums in India (2023)

Looking for the best face serum? Read this article to know about the pricing and usage of the best face serum in India  

This article is related to an affiliate advertising program and The New Indian Express's journalists were not involved in production of this article. 

Please note that the prices may vary.

Must-Have Skincare Regimen


After your face is cleansed, using a serum allows your skin to soak in potent ingredients for impressive outcomes. For specific concerns like hydration, brightening, or anti-ageing, these face serums are worth considering. 

Cosrx Advanced Snail 96 Mucin Power Essence


Taking care of your skin involves more than just creams and lotions. Your daily routine, what you eat, and how you live can impact the condition of your skin. A balanced diet and good sleep are essential, but sometimes, supplements can give your skin the extra boost it needs. Look for a supplement with a mix of vitamins, minerals, and antioxidants to help your skin glow, like -

Glowing skin


Using a cleanser is like giving your skin a fresh start. It helps eliminate all the dirt, excess oil, pollutants and impurities that can build up during the day. This way, you're left with a clean canvas for your skincare routine. Consider using - 

Cetaphil Face Wash Gentle Skin Cleanser

Neutrogena Hydro Boost Cleanser


After cleansing your face and applying serum, moisturising your skin is a must that you can't skip. It will help you to maintain your skin's natural moisture and nourishment. Promote a healthy complexation using – 

Plum Green Tea Oil Free Moisturiser


Sunscreen is a vital step in your daily skincare routine. It not only safeguards your skin from sunburn but also helps prevent premature ageing and potential skin cancer caused by harmful UV rays. Consider buying these sunscreens to get the best result - 

Dr. Sheth's Ceramide & Vitamin C Sunscreen SPF 50+ PA+++

The Derma Co 1% Hyaluronic Sunscreen Aqua Ultra Light Gel with SPF 50


Are you seeking the best face serum in India? Face serums that work well can treat common skin problems, including age spots, sun spots, acne scars, and blemishes. Vitamin-rich skin brighteners, natural extracts, and antioxidants now offer anti-ageing and impurity-removing benefits. Serums for the face are essentially thin, lightweight moisturisers that absorb deeply into the skin to give it firmness, a smooth texture, and the ability to be free of numerous flaws.

In the current market, many serums claim to improve skin health. In India, many facial serums claim to be the best. We will cover all the information about the best face serum in India. As a result, we are here to assist you in choosing the best serum for your face in India.

Our Top Picks

Best Overall - Jovees Herbal Vitamin C Face Serum

Expert Comment: Jovees are rich in Vitamin C and natural products, which make them the best overall face serum.  

Best Budget - Biotique Dandelion Youth Anti-Ageing Serum

Expert Comment: Biotique is one of the best serums that comes under your budget, which you can buy at just Rs. 149 only.

Best Face Serum For Skin Whitening - The Derma Co 10% Vitamin C Face Serum

Expert Comment: To get rid of dark spots and dull skin, you must buy the best face serum for skin whitening, which is the Derma serum.

Best Face Serum For Glowing Skin - Good Vibes Rose Hip Radiant Glow Face Serum

Expert Comment: Glowing your skin naturally is best if you choose the  Good vibes serum. 

Best Natural Face Serum In India - TruSkin Naturals Vitamin C Serum

Expert Comment: Featuring natural and organic ingredients, this face serum is soothing, reduces all age scars, acne, and breakouts, and is suitable even for sensitive skin.

Best Face Serum For Daily Use - Minimalist 10% Niacinamide Face Serum

Expert Comment: Minimalist is the best serum for daily use. It has the perfect pH level to nourish your skin sufficiently. 

List Of 10 Best Face Serums For Available In India With Price

Here, you can check out our best pick of face serum in India; look at the table and the price. 

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10 Best Serums for Dry Skin in India

10 Best Vitamin C Serums in India

An Explanation Of Each Product With

The following is a complete list of India's best ten face serums, specifications, pros, and cons. Read below:

1. Biotique Dandelion Youth Anti-Ageing Serum - Click here for Amazon deal

With nutmeg oil and pure dandelion, which have high vitamin E and mineral content, this is the best whitening serum for the face. Suitable for daily use, it helps to lighten dark spots and leaves the skin glowing. Among the best face serums in India, this one removes wrinkles and other skin imperfections to leave your skin looking flawlessly glowing. Both men and women can use this serum regularly regardless of skin type.

  • Brand Name: Biotique
  • Price: Rs. 200
  • Reviews: 4 out of 5 stars 
  • Ratings: 15,000 +
  • Best For: All skin types 
  • Key Ingredients: Vitamin C and E, minerals, nutmeg oil 
  • Natural: Yes 



Anti-ageing and skin whitening properties

No UV protection 

A creamy texture and non-stickiness


It removes wrinkles and spots 


It has a pleasant fragrance 


2. TruSkin Naturals Vitamin C Serum for Face - Click here for Amazon deal

The serum has a potent anti-ageing composition best suited for eradicating wrinkles, fine lines, and other facial symptoms. You will have bright, clean, smooth skin with science that encourages collagen production. This face serum has natural and organic components that make it soothing to the skin while reducing all age scars, acne, and breakouts, making it suitable even for the most sensitive skin types. It clears up facial pores and makes the skin healthier, brighter, softer, and more glowing. 

  • Brand Name: TruSkin 
  • Price: Rs. 3,200
  • Reviews: 4.3 out of 5 stars 
  • Ratings: Above 1 lakhs 
  • Best For: Sensitive 
  • Key Ingredients: Vitamin E, Hyaluronic acid, Vitamin C
  • Natural: Yes 



gives healthy, supple skin


No synthetic colouring agents and artificial fragrance 


Skin brightening skin 


Natural ingredients plants based formula


3. Radha Beauty Vitamin C Serum - Click here for Amazon deal

Use the vitamin C serum from Radha Beauty for a face that is younger and healthier. This anti-ageing product also reduces fine lines and wrinkles, leaving your skin smooth, clean, and soft. To successfully treat acne, age spots, or skin irritation, apply it all over your face and neck. A prominent antioxidant serum in India, this aids in preventing sun damage and gives your skin a youthful, fresh, and revitalised appearance.

  • Brand Name: Radha Beauty 
  • Price: Rs. 3,330
  • Reviews: 4.3 out of 5 stars 
  • Ratings: 4,000 + 
  • Best For: All skin types 
  • Key Ingredients: Hyaluronic acid, Vitamin C
  • Natural: Yes 



Skin absorbs it quickly. 


Paraben and sulfate-free


Skin that is healthy and refreshed 


Skin is kept hydrated by hyaluronic acid.


4. O3+ Radiant Oxygenating Facial Serum - Click here for Amazon deal 

This OZ+ Radiant Serum, which contains oxygen molecules that function as efficient skin varies, will give you incredibly bright skin. It's the best serum in India. It is a powerful antioxidant that promotes skin brightness. This serum also enhances the natural radiance of the skin. 

It works great as a foundation for normal to oily skin types before applying makeup. This paraben-free product efficiently whitens the skin on the face, leaving you with bright, uniformly toned skin that is also lighter. 

  • Brand Name: O3+
  • Price: Rs. 1,360
  • Reviews: 3.5 out of 5 stars 
  • Ratings: 11
  • Best For: All skin types
  • Natural: yes 



Prevent future breakouts and acne 

There is no effect on spots or skin flaws. 

Best for all skin 


The perfect base for matte makeup


It acts as a practical primer 


5. Good Vibes Rose Hip Radiant Glow Face Serum - Click here for Amazon deal

Give your skin a shine with the Good Vibes serum. It contains almond oil to minimise puffiness and rosehip oil to increase collagen development. It regulates sebum production, while sesame oil protects the skin from UV rays. Vitamin E also protects the skin from oxidative damage. This serum's cleansing and hydration mixture are ideal for all skin types.

  • Brand Name: Good Vibes 
  • Price: Rs. 235
  • Reviews: 4.1 out of 5 stars 
  • Ratings: 20,000 +
  • Best For: All skin types
  • Key Ingredients: Rosehip, Almond, Sesame, Jojoba oil 
  • Natural: Yes 



Imparts glow








6. Jovees Herbal Vitamin C Face Serum - Click here for Amazon deal

The Jovees herbal serum revives dull skin and improves its texture and brightness. With this lightweight, you can combat the fine lines of ageing. It is rich in Vitamin C and natural fruits, making your skin young. This serum penetrates your skin to provide nourishment and a glow. Your skin's hydration is greatly aided by the serum’s inclusion of grape seed extract. It reduces hyperpigmentation and black spots on your skin. 

  • Brand Name: Jovees 
  • Price: Rs. 413
  • Reviews: 4.1 out of stars
  • Ratings: 51
  • Best For: All skin types
  • Key Ingredients: Vitamin C
  • Natural: Yes 





Reduce dark spots 


Vibrant glow 




7. Minimalist 10% Niacinamide Face Serum - Click here for Amazon deal

Try the Minimalist Niacinamide 10%+ Zinc serum for blemish-free skin. An aloe-based formula with niacinamide boosts protein synthesis, improves skin tone, and inhibits melanin production. Zinc is added to regulate sebum, reduce inflammation, and smooth the skin. Oily, acne-prone, and blemish-prone skin types can use this pH-balancing serum safely in their daily skincare regimes.

  • Brand Name: Minimalist
  • Price: Rs, 569
  • Reviews: 4.2 out of 5 stars
  • Ratings: 9,000+
  • Best For: All
  • Key Ingredients: Niacinamide
  • Natural: yes 




May trigger acne or cause redness

Easily spreads






8. StBotanica Retinol 2.5% + Hyaluronic Acid Face Serum - Click here for Amazon deal

The St. Botanica Retinol 2.5% E & Hyaluronic Acid Professional Facial Serum is intended to lessen dryness and protect your skin from damage and ageing by UV exposure and environmental aggressors. It contains 2.5% retinol, which promotes cell regeneration and repair while also halting premature ageing for skin that appears younger. The hyaluronic acid in this serum attracts and keeps moisture in the skin.

  • Brand Name: StBotanica 
  • Price: Rs. 602
  • Reviews: 4.0 out of 5 stars 
  • Ratings: 99
  • Best For: All
  • Key Ingredients: Hyaluronic acid
  • Natural: Yes 




For some, it causes allergies 

Mineral oil-free






9. L'Oreal Paris Revitalift 1.5% Hyaluronic Acid Face Serum - Click here for Amazon deal

This L'Oréal Paris hyaluronic acid serum is a dermatologist-recommended remedy for plump, radiant, and supple skin. It is driven by 1.5% hyaluronic acid, a potent humectant that can hold up to 1000 times its weight in water and seal moisture to the skin. It profoundly penetrates the skin to moisturise and make it supple and smooth. The serum is suitable for all skin types and quickly absorbs, leaving a delicate and sheer finish.

  • Brand Name: L’oreal 
  • Price: Rs. 425
  • Reviews: 4.2 out of 5 stars 
  • Ratings: 13,000 +
  • Best For: All skin
  • Key Ingredients: Hyaluronic acid 
  • Natural: Yes 





Instant visible result 






10. The Derma Co 10% Vitamin C Face Serum - Click here for Amazon deal


The Derma Co 10% vitamin C serum is an excellent option for people dealing with dead skin, dull skin, and dehydrated skin. By reducing acne-causing germs, niacinamide in this serum leaves the skin clean. Aside from its acne-fighting properties, zinc also prevents moisture loss and controls sebum production. An excellent humectant, glycerin helps to retain moisture for soft, supple skin. Any skin type can use it during the day or at night.

  • Brand Name: The Derma 
  • Price: Rs. 590
  • Reviews: 4 out of 5 stars 
  • Ratings: 1000 +
  • Best For: All skin types 
  • Key Ingredients: Vitamin C
  • Natural: Yes 




It can be sticky. 







How We Shortlisted The Best Face Serum For All Skin Types

We extensively research various products to ensure you receive the best advice when selecting the best serum to treat your skin. We carefully examine the items and evaluate them according to the best criteria for your budget and skin. With the assistance of our expert team, we chose the best face serum in India. We also listed goods for customers who have specific skin care requirements, such as those seeking inexpensive face serums, environmentally friendly cosmetics, retinol substitutes, or speedy outcomes. 

What Are The Advantages And Disadvantages Of Using Face Serum?



Intense absorption

It could trigger itching and aggravation. 

Nourishing and soothing. 

It can be expensive. 

Shielding from dust and the sun's rays. 

It might even change the makeup of your skin. 

It's fast and visible. 

Intensive products get into your skin.

It's a collagen booster. 

It could also cause rashes and burns. 

What To Look For While Choosing A Face Serum?

Here are some vital points to remember while choosing a face serum: 

  • Skin type: 

Determining your skin type before using any skin care product is essential. A serum designed for dry skin won't be effective on oily skin. For oily skin, use a serum that absorbs rapidly. Select a moisturising and hydrating serum for dry skin so you can nourish it from the inside out.

  • Ingredients 

Skincare products are highly effective based on their ingredients. In addition to being safe for any skin type, the products are also free from rashes, redness, and skin irritations. The best serums contain natural ingredients. For acne-prone or sensitive skin, consult a dermatologist for the best serum. Check the ingredient list before buying any serum to avoid anything you may be allergic to.

  • Quality

The most important factor in skin care products is quality. As a result, choose a high-quality serum. Quality means adhering to established industry standards and having undergone clinical testing.

  • Costs

The efficiency of the product is more important than the price. It might not always meet your skin's demands with an expensive serum. Invest in a serum appropriate for your skin type and concerns, and avoid cheap and low-quality serums.

Frequently Asked Questions

We have answered your most commonly asked questions about buying the best face serum in India.

1. Which brand of face serum is good?

There are numerous face serum brands are available in the market that efficiently work from skin to skin. As of. For the good face serum then you can choose the above-listed brands such as O3, Minimalist, Good vibes, Biotique and so on. 

2. What is the right age to use a face serum?

Taking care of your skin is the first essential step that shows you genuinely love yourself. As for the exact age for using face serum, as experts say, 25 is the right time to apply it to your face. 

3. Do face serums work?

Face serums are frequently used to treat particular facial issues, including wrinkles, acne, dry skin, and dullness, because of their efficacy. Depending on your serum, they are intended to brighten, moisturise, and offer many advantages.


There's no denying the fact that serums promote healthy skin and can be used to resolve skin problems effectively and rapidly. They also assist you in enhancing the condition of your skin by removing wrinkles and fine lines, giving you a younger and more radiant appearance. Our review of the best face serums available in India is available above, so be sure to check them out before purchasing directly through the links provided. Do let us know your favourite face serum. Stay Safe and Happy Reading!

Our Selection Process - Testing + Feedback Loop

Our shortlisting criteria comprise various factors to pick and choose the best recommendations for you. We have a dedicated team of experts with technical knowledge and expertise best suited for this task.  

Each team member has the shared core values of maintaining independence, transparency, and impartiality towards choosing products and services that are the best for our readers and consumers.

Broadly, the shortlisting criteria consist of two distinct stages, i.e., the Product selection process and the Testing process.

Under the product selection process, we undergo extensive market research, finding different products and services in a particular category. We check and evaluate the technical specifications, services offered, latest technologies & updates, user-friendliness, cost-to-benefit analysis, customer ratings, reviews, and satisfaction. We check the brand and market value, reputation, reliability, and customer support. Considering all these factors, we pick the best products for further testing.

After objectively picking the best products and services in their respective categories, we subject them to our comprehensive testing process. In cases where we couldn’t get our hands on the products, we do theoretical analysis and take extensive feedback from current users. During this stage, our team of experts checks the technologies' effectiveness and the products' performance. Simultaneously, we do a comparative analysis of various products tested, listing their pros and cons.

Finally, we pick the best products by combining objective and subjective testing and evaluation and recommend the best.

To check the complete process, please refer to - Link

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