Bureau of Indian Standards asks consumers to buy toys bearing 'ISI mark'

More than 800 toy manufacturers, mostly from the MSME sector, have already taken BIS certification.
Image used for representational purposes.(Photo | AP)
Image used for representational purposes.(Photo | AP)

NEW DELHI: The Bureau of Indian Standards (BIS) on Thursday urged consumers to buy toys bearing the 'ISI mark' from the market as such products have a mandatory quality certification.

Also, consumers must complain if they see any toy being sold without the 'ISI Mark'. Complaints can be filed through the BIS Care app or write to complaints@bis.gov.in, it said in a statement.

ISI mark on a product certifies that the product has been manufactured as per standards set by the BIS, which is a national standard-setting body that functions under the Consumer Affairs Ministry.

Since January 2021, toys are required to mandatorily have a quality certification.

As a result, no person is permitted to manufacture, import sell or distribute, store, hire, lease or exhibit for sale toys which do not conform to the Indian standard and do not bear BIS Standard Mark i.e.'ISI mark' under a licence from BIS.

More than 800 toy manufacturers, mostly from the MSME sector, have already taken BIS certification.

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