c Also, exclusive to Anahita are collections from Tarun Tahiliani’s SS’2011, Anand Kabra, Delna Poonawala, Gauri & Nainika & Kidology. This contemporary retail space dedicates an individual space to each designer keeping in sync with his or her vision and sensibilities. The store promises to be a one-stop shop for its patrons, as it offers complete ensembles in Indian and Western wear --- ranging from apparel to accessories, which exude feminine elegance. Keeping in mind a young mother’s joy in dressing up her child, the store also dedicates a space to kids wear, through designer tie-ups with Kidology and their in-house label Annabelle, for kids.
Speaking on the occasion, Cheri Pestonji, co-owner of Anahita said, “Anahita has been a dream project. I want Anahita to be a part of every Hyderabadi fashionista’s wardrobe. We are very loyal to our designers and want to inculcate the same loyalty with our customers towards our designers as well. Anahita is a place to update your wardrobe, read up on Indian fashion, review collections and simply look absolutely fabulous!” Then, co-owner Maniza Patny added, “Fashion to me is an expression of oneself, an illustration by the designer and a piece of art. Every garment in Anahita is precious and a dream, a fantasy transformed and presented to the ladies and girls who will enjoy wearing these garments and look stunning for every occasion and celebration of life.”