

Idea Cellular recently launched the audio of one of the most awaited film of the New Year ‘Namma Anna Don’ in Bangalore. Written and directed by Ramesh Aravind, ‘Namma Anna Don’ highlights the importance of ‘People first profit next’ motto in health care industry in a lively manner. The star-studded event saw actor- director Ramesh Aravind actress Mona Parveresh and others.
Speaking about this initiative, Siva Ganapathi, Chief Operating Officer — Karnataka, Idea Cellular said, “Music is an integral part of Idea’s offerings and we are always looking at innovative ways to reach out to our consumers. We are happy to launch the music for the movie ‘Nam Anna Don’ to take mobile entertainment to the next level, by bringing in the country’s first ever music release on mobile. Not limited by location, mobile audio release on Idea offers a unique experience — only for Idea subscribers. Idea has always strived to offer rich content to our subscribers and would continue to do so.”
Produced by Ravijoshi of Luv Kush productions the film has music by Mathews Manu. Rajesh Krishnan, Laxmi Sunitha, Shastry have lent their voices to lyrics of Shankar Raman.
Ramesh Aravind, said, “We are proud of our association with Idea Cellular and I am sure through the mobile phone we will take the music of the movie to many music lovers across Karnataka. I am not sure if every household has a CD player but I am sure most people have a mobile phone.”