STOCK MARKET BSE NSE

Prabhas declined brand endorsements worth Rs 18 crore for ‘Baahubali’

It is known that the 37-year-old actor dedicated 5 years of his career solely to ‘Baahubali’.

Published: 12th May 2017 11:43 AM  |   Last Updated: 12th May 2017 11:43 AM   |  A+A-

Actor Prabhas and director SS Rajamouli during the filiming of Baahubali 2. (Photo|facebook.com/ActorPrabhas)

By ANI

NEW DELHI: Prabhas, who exhibited his acting prowess onscreen with the ‘Baahubali’ franchise, has become a phenomenon that several brands want to be associated with.

It is known that the 37-year-old actor dedicated 5 years of his career solely to ‘Baahubali,’ but what remains unknown is that he let go of brand endorsements worth Rs 18 crore that came his way during the filming of the magnum opus.

Prabhas, who has been an accomplished name down South, was approached by the brands ranging from apparel, shoes to fitness and FMCG products, but the actor held his ground.

Recently, director SS Rajamouli expressed his sheer awe at Prabhas' commitment to the larger than life war drama.

The film-maker shared that even during the times of financial lows, Prabhas chose to stay true to his commitment to ‘Baahubali.’

Rajamouli had said, “Prabhas had three consecutive hits and producers kept running after him with money but he only focused on Baahubali.” But Prabhas had not received his due payment for Baahubali and having not signed up any other work for 5 years; he was almost without any money! It was his single-minded focus on the movie that he “instructed his manager not to demand anything from producers and take anything they give.”

The director added, “There was a time when he (Prabhas) was stressed for money.” However, even at that point of time, he did not accept other offers that came knocking at his door.

While all the other members of the cast juggled multiple projects and work, it was Prabhas who turned down any other work that would deviate his focus from ‘Baahubali.’

Praising Prabhas, Rajamouli added, "The whole film 'Baahubali' was possible because of Prabhas, who being a lead actor in the south film industry, believed in this project and gave five years of his life to the film. I don't think anybody can get so much involved in the project with that kind of passion, time and commitment."

The film has crossed Rs 1000 crore mark at the global Box Office across all languages and continues its winning spree across the globe.

Currently, Prabhas is in the US for a month-long holiday.  The actor has already signed his next project, yet another larger than life big ticket trilingual film, Saaho.

Prabhas will begin shooting for his next in July.

Meanwhile, the actor, who is also getting Bollywood offers from top directors and production houses, is taking time to read the scripts.


Comments

Disclaimer : We respect your thoughts and views! But we need to be judicious while moderating your comments. All the comments will be moderated by the newindianexpress.com editorial. Abstain from posting comments that are obscene, defamatory or inflammatory, and do not indulge in personal attacks. Try to avoid outside hyperlinks inside the comment. Help us delete comments that do not follow these guidelines.

The views expressed in comments published on newindianexpress.com are those of the comment writers alone. They do not represent the views or opinions of newindianexpress.com or its staff, nor do they represent the views or opinions of The New Indian Express Group, or any entity of, or affiliated with, The New Indian Express Group. newindianexpress.com reserves the right to take any or all comments down at any time.

IPL_2020
flipboard facebook twitter whatsapp