KOCHI: With more and more people and businesses taking the app way, they will vouch that creating an app is better than approaching an app development firm. While the latter could easily take upto six months for developing an app, coming to the rescue of small and medium scale enterprises and bootstrapped startup is Instappy.
Launched in April 2016, this New Delhi-based startup provides cloud based do-it-yourself (DIY) platform making it trouble-free for companies to create instant, affordable and professional mobile applications with unlimited customisation at reasonable costs in minimum time.
“It provides a simple frame for designing an app which does not require expertise. The platform is loaded with features exclusively available with full-scale development effort. It equips users with a set of intuitive tools, a host of easy to integrate APIs, (Application Programming Interface) inventory management for retail apps and fully supported data integration,” says Ambika Sharma founder (CEO) and MD, Instappy.
Instappy, a combination of Instant Application, allows users to build mobile application in just a few steps. An app can be created in 60 minutes! With the motto “I will and I can”, the firm that was already into mobile technologies thought of catering to small enterprises as well. “Young entrepreneurswith bootstrapped startups can now create an app for their venture, without burning a hole in their pockets. We have subscribers who are professionals from tier-III cities,” says Ambika amd adds that “Initially the concept was new and educating users was a challenge. The most challenging aspect, however, is mentoring customers, providing assistance and helping businesses to get the best out of their investment”.
Though bootsrapped, all the way through design, development, testing and go-to-go-market phases, the Ceo says Instappy’s uniqueness lie what it has to offer to its users “We offer complete customisation and keep on updating the platform with new features, to remain up-to-date and make the same competitive edge available to our users,” Ambika explains on how do they deal with competition.
The most popular applications developed by Instappy are StoreToBuy best (Singpore-based), Brics 2016, Riyaz TV( Indian Classical Music) and Wild Earth (Health & Fitness).