WHAT IS FAKE NEWS?
Fake headlines: Most common. Headlines draw attention to fictitious facts. They are called clickbait headlines phrases designed to attract users’ attention and lure them to a web page they are not interested in or is fake
Targeted misinformation: Fictitious info shared for self-serving interest or directed at groups susceptible to such type of information. The content could be polarising if shared unthinkingly
Viral posts: Bombarding social media sites with a large number of fake articles, not giving enough time for users to check their veracity. Such news when shared or liked, creates its own momentum
Satire: Method used to promote fake or absurd events
Disinformation with ulterior motive or malicious intent
India on top: India has been on top among nations facing spread of fake news
FAKE NEWS: DECEPTION LADDER
Some fake news are not harmful, some are very incendiary.