CHENNAI: Leading edtech brand BYJU'S has been named an Official Sponsor of the FIFA World Cup Qatar 2022.
“FIFA is dedicated to harnessing the power of football towards the goal of enacting positive societal change. We’re delighted to be partnered with a a company like BYJU’S, which is also engaging communities and empowering young people wherever they may be in the world,” said Kay Madati, FIFA’s Chief Commercial Officer.
“We look forward to supporting the promotion of BYJU’S educational learning opportunities, as well as having them join the global drumbeat of excitement for the FIFA World Cup 2022 through its association with this groundbreaking tournament,” he added.
Byju Raveendran, BYJU’S founder, and CEO, said: “We are excited to be sponsoring the FIFA World Cup Qatar 2022, the biggest single-sport event in the world. It is a matter of pride for us to represent India on such a prestigious global stage and champion the integration of education and sport. Sport is a big part of life and brings together people across the world. Just as football inspires billions, we at BYJU’S hope to inspire the love of learning in every child’s life through this partnership."
With 150 million learners around the world, BYJU’S has been a global leader in tech-driven, personalized and engaging educational content and products. Within a decade of its launch, the company has expanded to cater to a large student community globally – from K-12 and competitive exam preparation to early learning and coding to professional upskilling courses – with diverse offerings from Osmo, Tynker, Epic, Great Learning, Aakash, and Toppr.
With corporate headquarters in Bengaluru, India, and offices in 21 countries, BYJU’S products are present in over 120 countries.
The FIFA World Cup will take place from 21 November to 18 December 2022. For more information, visit FIFA.com.
(This is a press release.)