The eternal bond

Rakhi is celebrated in almost every part of India to strengthen the bond of love and affection between siblings with lots of verve.  For those who stay away from their near and dear ones, the festival retains its charm through online option of sending rakhis and  gifts. And why not when there are innumerable websites that help you reach your loved ones  through the click of a mouse.

The online option is also meant for those who hate visiting the busy shops particularly during festival times. Online websites, apart from making the whole process effortless and a hassle free provide a wide option to choose from. ‘’Being the youngest in the family, I used to get gifts. But today all my sisters are married and scattered all around the country. Sending them gifts online assures that my gifts are trendy, elegant and reaches them on time,’’ said Anurag Srivastav, working in a bank.

There is an array of websites that cater to different rakhi thalis and gift hampers to suit your taste and budget like rakhi.indiangiftsportal.com, rakhi.indiangiftsportal.com, GoGappa.com, www.indiangiftguru.com, Cac,www.fabfurnish.com, shopping.indiatimes.com/Rakhi, Style veer and many more that cater to the personal preferences of web users who  are hooked to various social networking sites to send their wishes to their families. ‘’Online shopping portals have hampered our sale of gift hampers during this festive season. Heavy discounts and trendy choices also have increased their popularity,’’ shared Rahul Sarangi who owns a gift shop.

This year  a wide assortment of trendy and stylish rakhis including special bhaiya-bhabhi rakhi combos, kids rakhi , special rakhi gifts for sisters along with traditional goodies and dishes like sweets and dry fruits, to more contemporary rakhi gifts like jewellery, cosmetics, bags, watches, sunglasses are all available online. ‘’The apprehension and excitement of sending and receiving gifts make these moments more special and unforgettable and also the satisfaction of being able to send something unique to your sibling is made possible due to Internet,’’ added Shipra Agarwal.

The gifts have been segregated into different categories to simplify the selection. The categories include  Kids Rakhi, Rakhi for Infants and also relation-wise rakhis. There are also exclusive rakhi threads like pearl, zardosi and gold rakhi to name a few. The online gift hamper starts at `100 and goes up to  ` 5000. ‘’We can also send flowers and chocolates and I am very happy as my sister is going to send me a lot of them,’’ added four year old Ankit Panda. So start browsing the net,  select a website,  search for the most beautiful rakhi or a gift hamper and order online to get it delivered to your siblings.

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The New Indian Express
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