Indian Beauty Salon Chain Naturals to Open in US

The company is also planning to launch its brand of ayurveda based beauty products and raise Rs.100 crore through private equity.

CHENNAI: Indian beauty salon chain Naturals will soon open outlets in the US and the Middle East, said a top company official.

In India, they will increase the number from the current 480 to 3,000 by the end of 2018, the official said.

The company is also planning to launch its brand of ayurveda based beauty products and raise Rs.100 crore through private equity by diluting around 20 percent, he said.

"We will be opening our Naturals outlet in Dubai this September. We plan to have six outlets there. We have entered into a joint venture there in which we hold 25 percent stake. The joint venture company will be the master franchisee for UAE, Qatar and others," C.K.Kumaravel, founder and CEO, Groom India Salon and Spa, told IANS.

Groom India Salon owns the Naturals brand of beauty salon across the country.

Last fiscal the Naturals chain of stores earned a total revenue of around Rs.330 crore and is logging good growth.

Kumaravel said signing up Bollywood actor Kareena Kapoor as brand ambassador for Naturals has resulted in intangible benefits for the brand.

He said Kareena Kapoor is the brand ambassador for Naturals brand and not for any other product sold or to be sold by the outlet, and hence there will be no conflict of interest.

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