, ABC Clinic
The first generation entrepeneur is of a kind that never shrugs off opportunities. Already an adviser to various start-up and entrepreneur
bodies, Pramod Thomas writes about the travel afficianado and her first entrepreneurial venture.
My husband and I share a passion for entrepreneurship. We brainstormed lot of business ideas and wanted to create a brand that would be trusted and unequally chosen by people, partners and customers,” recalls Laxmi Raj, co-founder of ABC Clinic, on how the cosmetics start-up took wings. For the husband-wife duo, ‘startuping’ was a family affair.
Headquartered in Chennai, ABC Clinic was incorporated in the year 2015 when Saran Vel, Thirumal Raj, Madhu Saran and Laxmi Raj kicked off a sustainable skill-based business that could carry the potential of growing year on year. Comprising three brands — Advanced Grohair, Maya Skin, and Minus, the startup is the fastest growing cosmetic clinic chain startup and offers an entire gamut of advanced services in hair, skin and cosmetic treatments.
“The clinics’ USP is our trained surgeons and state-of-the-art infrastructure.
The company has demonstrated positive sales projections within just one year of rolling out operations in India. In my current capacity, I spearhead the entire range of operations and sales of the company,” Laxmi points out. A science graduate, she is already an advisor to various start up and entrepreneur bodies in India. In her leisure time, she says, she likes to travel.
ABC Clinic had invested `10 crore as initial investment and is looking for funding to the tune of `25 crore in the next few months. The company has seen footfalls cross 2,000 at its three clinics in Chennai.
“As a first generation entrepreneur and a woman, I was always fascinated about the beauty industry. The international aesthetic business with cutting edge technologies was evolving and after eight years of research we launched our brand. We wanted customers to experience customised cost effective treatments for treating body, hair and skin using latest technologies and innovations,” she says, adding that the company foresees creating a niche position in the industry.
The supported franchise model initiated by ABC Clinic, attracts aspiring women entrepreneurs from across India. The business model is such that women can start their own clinic with full support from the parent company, ensuring a steady growth. It is also planning to launch services for Dental Aesthetics“As an entrepreneur, I like to see happy customers and partners. A successful business thrives on proper planning, execution and dedication. Follow your passion and be optimistic in your approach,” she signs off.