Parle may axe up to 10,000 employees amid slump in demand

The company, which recorded a turnover of about Rs 10,000 crores and provides jobs to nearly one lakh people, is expected to go on a lay-off spree if the situation does not improve.

Published: 21st August 2019 01:49 PM  |   Last Updated: 21st August 2019 01:49 PM   |  A+A-

Image of Parle-G biscuit used for representational purpose. (Photo | Parle official website)

By Online Desk

The country's biggest biscuit maker Parle Products has said it may axe up to 10,000 employees amid the slump in demand for consumer goods. 

The company, which recorded a turnover of about Rs 10,000 crores and provides jobs to nearly one lakh people, is expected to go on a lay-off spree if the situation does not improve, the Economic Times reported.

“We have sought reduction in the Goods and Services Tax (GST) on biscuits priced at Rs 100 per kg or below, which are typically sold in packs of Rs 5 and below, but if the government doesn’t provide that stimulus, then we have no choice but to let go of 8,000-10,000 people from our workforce across factories as slowing sales are severely impacting us,” the daily said quoting Mayank Shah, category head of Parle Products. 

Parle, which makes the popular Parle-G biscuits, blames the Goods and Services Tax (GST) that was rolled out in 2017, for its poor sales.  The company says its sales were affected post-implementation of GST since the higher tax was imposed even on biscuits costing Rs 5 per pack, Reuters reported. 

The Marie biscuit maker said the higher taxes have forced the company to provide fewer biscuits in each packet. This, in turn, affected the demand from consumers in rural India, which is said to contribute over half of the company's revenue.  

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