Rad Cars and Carnatic Soul

Published: 06th July 2015 02:52 AM  |   Last Updated: 06th July 2015 02:52 AM   |  A+A-

Snazzy cars, wine and cheese. Or to make an exception on this night, cheesecake. It doesn’t get more luxurious than that on a Friday night in Chennai. At the launch of a brand new Volvo showroom in the city on Cenotaph Road, conversations and carnatic melodies flowed freely. Punya Srinivas, popular for her veena experiments that often blend western classical influences, had everyone’s attention as she took the stage.

And of course, the highlight of the evening was the launch of Volvo’s S60 T6 Petrol in India, in association with Artemis Cars. With a plush leather steering wheel and seating, as well as piano back wood decor and LED daytime running lights, this baby is clearly an aspiration for many. And shopping at the expansive 14,000 sq feet showroom, which will be India’s biggest Volvo showroom once it is complete, is bound to be an experience in itself.

Owner of the franchise for South India, Nrithya Shetty who looked gorgeous draped in a rich blue sari for the occasion said, “Our first showroom in Chennai was launched at Express Avenue mall a couple of years ago. But shopping for a car in a mall is still a concept people are getting used to. And that’s how the idea for this location came into being.” Apart from the brand’s new model and stylised features, she points out, “One priority with Volvo has always been safety.” For those who aren’t car savvy, look out for unique features like ‘pedestrian airbags’ and an auto cycle alert that brakes for any object within a certain distance and reduces the risks of blind spots. “Of course, by that we mean objects above a certain height, like a cat for example, may not be as lucky!” she says.

Stay up to date on all the latest Chennai news with The New Indian Express App. Download now
(Get the news that matters from New Indian Express on WhatsApp. Click this link and hit 'Click to Subscribe'. Follow the instructions after that.)

Comments

Disclaimer : We respect your thoughts and views! But we need to be judicious while moderating your comments. All the comments will be moderated by the newindianexpress.com editorial. Abstain from posting comments that are obscene, defamatory or inflammatory, and do not indulge in personal attacks. Try to avoid outside hyperlinks inside the comment. Help us delete comments that do not follow these guidelines.

The views expressed in comments published on newindianexpress.com are those of the comment writers alone. They do not represent the views or opinions of newindianexpress.com or its staff, nor do they represent the views or opinions of The New Indian Express Group, or any entity of, or affiliated with, The New Indian Express Group. newindianexpress.com reserves the right to take any or all comments down at any time.

flipboard facebook twitter whatsapp