HYDERABAD:XXLLENT.com, an e-shop for plus sizes, opened its mobile shopping platform, on Monday. The app available on Android and shortly on iOS. is one of the few apps that caters to those who fit into XXXL sized clothes. After a successful year of its website’s operations and over 10,000 monthly subscribers, it says it is the the first out-and-out plus size mobile shopping app in India, to offer the largest sizes for both women and men. The app aims to be a lifestyle destination for sizes above 2XL till 10XL (max chest size 60”), catering to fashionable yet affordable clothing and accessories for every occasion.
Offering a special discount of 10 percent for the first few months, the app hopes to attract a larger audience. Raksha Shetty, CEO and Founder at XXLLENT.com, says, “Our newly added sizes, 9XL and 10XL, have received an overwhelming response from various parts of the country.” The brand currently houses 350+ product designs in categories like party wear, formal and casual wear, traditional, sportswear, nightwear, lingerie and many more.