Film: Eedu Gold Ehe
Cast: Sunil, Sushma Raj, Richa Panai
Director: Veeru Potla
For a while now, Sunil has been trying to come up with a success formula by mixing elements of comedy, sentiment and heroism in his films. And yet again, he has resorted to the same formula in his latest commercial potboiler Eedu Gold Ehe. While the film entertains as a whole, there’s nothing much in it to shout about.
Bangarraju (Sunil) is a happy-go-lucky guy in search of a job. But wherever he is employed, his employers are faced with problems and he is forced to leave the job. His quest for employment takes him from a village in Krishna district to Hyderabad. Here, he meets a middle-aged woman (Jayasudha) who not only gives him a job, but also accepts him as her elder son. Problems start for Bangarraju when several goons sent by Mahadev (Puneet Issar), a cricket betting organiser, start chasing him, mistaking him for Sunil Varma, who is his look alike. They even kidnap Jayasudha’s younger son Srinivas (Arvind Krishna) and humiliate Jayasudha. From there the story takes several turns and how Bangarraju takes revenge on Mahadev for humiliating his mother and wins over his lover Geetha (Sushma Raj), whom he meets in the process, makes for the rest of the story.
Director Veeru Potla is known for racy screenplays and he showed that yet again with Eedu Gold Ehe. However, in his attempt to add pace to the movie, a lot of emotions got drowned and the impact wasn’t felt. Also, too many twists and turns, deters the narration.
Coming to actors, everyone has done good job according to scope of roles given to them. Sunil looks fit and performed well. Actress Sushma Raj is fine. Richa Pinai, who plays the the role of a second lead has been used only for skin-show and to add ‘glamour’ quotient to the film. Punnet Issar, Arvind Krishna, Jayasudha all fit their roles perfectly. But it is comedians who make the movie lively and worth your time. Vennela Kishore, Prithvi and Shakalaka Shankar evoke laughs.
All other aspects like music, cinematography, editing are in tune with the story, which is appeared to have written keeping in view the typical mass entertainer formula. But audience still come to a Sunil movie expecting a laugh riot. If one does not mind spending three hours for some laughs, then EGE is okay. Or else there is nothing a movie lover loses by skipping this flick.