Cricket World Cup final to be shown free to air in UK

Live international cricket in the UK has been behind satellite broadcaster Sky Sports' subscription paywall since 2005.

Published: 12th July 2019 01:06 AM  |   Last Updated: 12th July 2019 01:06 AM   |  A+A-

World Cup trophy

World Cup trophy. (Photo |AP)


LONDON: England's first Cricket World Cup final appearance for 27 years will be screened on free to air television in the United Kingdom to satisfy the demand to watch Sunday's showdown against New Zealand.

England beat holders Australia by eight wickets in the semi-finals on Thursday to ensure their place in the title match at Lord's.

Live international cricket in the UK has been behind satellite broadcaster Sky Sports' subscription paywall since 2005.

Many pundits claim the decision by the England and Wales Cricket Board to take the game off free to air television has been a central factor in the sport's declining popularity in its birthplace, particularly among younger age groups.

The television audiences in Britain for the Cricket World Cup have been contrasted unfavourably with the millions who watched England's run to the last four of football's Women's World Cup on free to air broadcasts.

But Channel 4 has struck a deal with Sky Sports, which holds the UK rights for the World Cup, to also show the final, which could see England win the tournament for the first time.

Channel 4, one of the UK's non-subscription broadcasters, will combine the World Cup final with its live coverage of the Formula 1 British Grand Prix.

ALSO READ | Lewis Hamilton vexed British Grand Prix clashes with World Cup, Wimbledon final

"This is fantastic news for cricket fans and the nation," Channel 4 CEO Alex Mahon said on Thursday.

"This Sunday is a massive day for British sport with England tantalisingly close to lifting the Cricket World Cup for the first time and Lewis Hamilton setting his sights on his seventh win at Silverstone."

England captain Eoin Morgan welcomed the decision, saying: "That's very cool. Particularly given the 2005 Ashes for me was sort of the day cricket became cool. 

"It's really good for the game and it's the game I love."

Channel 4 will carry Sky's coverage of the cricket from 9am local time, but the game will move to More 4 at 1.15pm as Formula 1 takes over before returning after the race.

The match will also be broadcast on Sky 1 as well as the network's dedicated Cricket World Cup channel and Sky Sports Main Event.

Stay up to date on all the latest News news with The New Indian Express App. Download now
(Get the news that matters from New Indian Express on WhatsApp. Click this link and hit 'Click to Subscribe'. Follow the instructions after that.)


Disclaimer : We respect your thoughts and views! But we need to be judicious while moderating your comments. All the comments will be moderated by the editorial. Abstain from posting comments that are obscene, defamatory or inflammatory, and do not indulge in personal attacks. Try to avoid outside hyperlinks inside the comment. Help us delete comments that do not follow these guidelines.

The views expressed in comments published on are those of the comment writers alone. They do not represent the views or opinions of or its staff, nor do they represent the views or opinions of The New Indian Express Group, or any entity of, or affiliated with, The New Indian Express Group. reserves the right to take any or all comments down at any time.

flipboard facebook twitter whatsapp