The Italian Job on Rough Indian Roads

With the bookings already open, Italian motorcycle giant MV Agusta is all set to introduce the 4-cylinder Brutale 1090 in India.

With the bookings already open, Italian motorcycle giant MV Agusta is all set to introduce the 4-cylinder Brutale 1090 in India. This new model could well boost the country’s auto market, writes Ammar Alvi.

The wait is over for the MV Agusta fans in India. Kinetic Group’s superbike venture Motoroyale, which brings the Italian motorcycle brand to the country, has now opened the bookings for the 4-cylinder Brutale 1090 at a price of `19.3 lakh (ex-showroom, Pune)

The bookings can be made through their website, www.motoroyale.in, and the first 10 customers shall get their bike delivered in 20 days. The Brutale 1090 is arguably one of the best motorcycles available in the world, having a 1078cc in-line 4-cylinder engine, and is capable of delivering 144 BHP with a top speed of 265 km/hr.

It comes with unique features like a single-sided swing arm with a sequentially timed ‘multipoint’ electronic injection. The bike is 183 kg in weight and has a fuel tank capacity of 23 litres. Loaded with top of the line electronics, including a unique 8-level traction control and a 2-step ABS with in-built 4 maps system, the motorcycle is electronically advanced. The product will be available in Matt Black and Matt White colours.

“Since we launched our Facebook page (MVAgusta India) and our website, we have received over 100 enquiries asking for deliveries of the motorcycles. Hence, we have already started accepting bookings of these bikes as our network is already on the way,” says Ajinkya Firodia, Managing Director, MV Agusta India.

The Motoroyale team at Kinetic has already put in place its service personnel and spare parts are also being stocked to ensure the customers experience a smooth journey. Based in Varese, Italy, MV Agusta was founded in 1945 and today, the MVA machines are considered the holy-grail of high-performance motorcycling. With bikes like the F4, which was designed by the legendary Massimo Tamburini, and the Brutale range of naked sports bikes, MV Agusta sets the standards high. The Italian company has won multiple titles in 500cc and 350cc road racing world championships, and has also won many races at the Isle of Man TT, the world’s toughest road racing circuit.

The company has a strategic tie-up with Mercedes-AMG for co-marketing of their products. The two brands will work together closely for marketing and branding of their products. Mercedes-AMG has a 25 per cent stake in MV Agusta.

Moto Guzzi Sports 8v

  •  Engine: 1151 cc petrol, 108bhp
  •  320 km/h max speed
  •  Price: Rs 19.28 lakh

(ex-showroom)

MV AGUSTA BRUTALE 1090

  •  Engine: 1078 cc, in-line 4-cylinder, 16 valve
  •  Power: 144 BHP, 112 NM torque
  •  Performance: Max speed 265 km/h
  •  Price: Rs 19.3 lakh

(ex-showroom)

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