Navigate crowded b’luru streets with a 12-digit number

 The best kind of idea is the one which address a need no one else has gotten around to yet. It ensures a solution that has a dramatic effect on the society.

BENGALURU:  The best kind of idea is the one which address a need no one else has gotten around to yet. It ensures a solution that has a dramatic effect on the society. One product which is attempting this is LinCodes, created by Pramod Rathi and Bharat Bagri, who founded NextEra SofTech LLP in May 2016 to tackle such a monumental task.


The app, which went live on April 14, focuses on a problem every Indian has faced: the difficulty in sending or discovering a specific location. India’s navigational systems are convoluted and bizarre with a combination of long addresses, landmarks, and co-ordinates used interchangeably, with none of them being simple or accurate. 


The solution provided by LinCodes is simple. India is divided based on a grid of 360 billion squares of 10ft x 10ft area, where each of the 10ftx10ft squares is pre-allocated a fixed and unique 12 digit number (a Location Index Number Code, or LinCode). 


In essence, this takes the principle behind the PinCode system and tweaks it to be more precise and focused one, increasing both the usability and the reliability of the system.

“At a simple consumer level, the app has several practical uses for people, such as enabling them to navigate more efficiently, share their location with more ease and find destinations with higher accuracy,” says Pramod Rathi.


In the crowded cities, this could be a massive boon, as it helps save time and energy almost unilaterally. On the other hand, this product has immense potential in helping aid delivery, health, and police services, which could lead to massive savings in terms of time, money, and lives.


As a venture started by those who lacked a technical background, the challenges behind setting up the app were immense, but the team successfully launched their app, and it is now available for the world to test. 
It remains to be seen whether or not the public and the private sectors will adopt this system, and many challenges and developments lie ahead in the future of this company.

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