Airport to host food, music fete

Published: 24th August 2016 05:22 AM  |   Last Updated: 24th August 2016 05:22 AM   |  A+A-

BENGALURU: Come Dasara, Kempegowda International Airport will sport a new look. The Banglore International Airport Ltd (BIAL) is planning to host a mega music, food, shopping festival for passengers in October, capitalising on the festival month.

A source from BIAL said, “Plans are on paper and we will have food, music and dance. It will be a celebration. The details are yet to be charted out. We will soon make a  public announcement when we have the minutes of the plan ready. Airport is a place where one has the time to relax while waiting for flights. Passengers will certainly have a great time and it will be a treat for international passengers as well.”

The festival is apt considering that airports provide the ideal customer profile, with high spending potential, and time for interaction.

BIAL saw a 25 per cent growth in traffic in 2015 with 18.1 million passengers. It recorded a growth in  sales in 27 of its retail brand outlets.

At present, the airport provides a global shopping experience with luxury brands such as Burberry, Bvlgari, Dior, and Indian brands Hidesign, FabIndia and Haute Curry.

The airport also has Plaza Premium’s Day Hotel and pay-in lounges by Plaza Premium Lounges.

KIA is India’s third busiest airport with the highest passenger traffic in south India. On an average, approximately 52,000 passengers transit through KIA every day.

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