Sweet shops make hay in Diwali shine

Chennai's residents have already placed their orders with the leading sweet shops and local caterers who specialise on sweets.
Bright lights decorated in shopping area at T Nagar spreads festive cheer to people for Diwali festival in Chennai. (EPS)A woman carries idols of gods for sale ahead of Diwali festival in Allahabad. (AP)People make traditional sweets for sale ahead of Diw
Bright lights decorated in shopping area at T Nagar spreads festive cheer to people for Diwali festival in Chennai. (EPS)A woman carries idols of gods for sale ahead of Diwali festival in Allahabad. (AP)People make traditional sweets for sale ahead of Diw

Can there be a Deepavali without sweets? Well, Chennaites seem to be indulging their sweet tooth for the occasion with Mysorepa, milk sweets, ghee sweets, burfi, and whatever else the city’s sweet providers have in store.

“Earlier, we used to make sweets for the festival and share the same with our neighbours and friends.  Now, we don’t have time since both of us are working. However, we continue the tradition of sharing sweets by purchasing them,” said Rajeshwari, a resident of Velachery.

The city’s residents have already placed their orders with the leading sweet shops and local caterers who specialise on sweets. Some were still weighing options based on the quality and the quantity they look for. A kilogram of sweet was priced between `450 – 800 based on the choice and the choice includes mysorepa, laddu, jangiri, burfi, cashew halwa, badam halwa, kaju kathli, milk khoa and an array of milk sweets.

“The sale of special gift boxes has reached a feverish pitch and the demand will only go up as the time draws near Deepavali,” according to the management of Sri Krishna Sweets. The store  will begin its 48-hour Diwali Kondattam, a non-stop sale of sweets, special gift boxes and food products,  from today at the AVM Rajeswari Kalyana Mandapam, R K Salai, Mylapore.

Gomathy, who runs a private catering facility in the city, has collected orders for nearly 30 kg of sweets this year, a figure that was slightly higher than last year.

Meanwhile, Aavin, the State-run milk society, also geared up for this Deepavali with their new range.

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